MARKETING & RETAIL


Building a Digital Resource Hub for CEA Growers: Lessons Learned from the Oasis Grower Solutions Website Project

On June 30, the world got its first look at the all-new OasisGrowerSolutions.com, a site designed as a resource for growers in CEA and beyond. Our project started more than a year ago with a singular idea: to create a knowledge hub to help growers achieve greater success. From bullet points and basics, it quickly grew into a grower-driven digital experience designed to inform, educate an...

Opportunities and Trends Gaining Traction in CEA

The CEA industry has unquestionably experienced some turbulent times in the last few years. But one healthy byproduct of the challenges has been a renewed appreciation for the greenhouse segment of the industry. As Chris Veillon, Pure Flavor‘s Chief Marketing Officer, pointed out in a recent CEAg World “Grower Outlook” interview, the established greenhouse produce industry is thriving, with significant investment and expansion underway.
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